Best Effort by Ryan Reynolds partnered with the AMC Network Content Department to create custom ads for Zombie The final installment of the series revives four fan-favorite characters.
Fans of the series were left in awe on Sunday when their screens were flooded with photos of Milton Mamet (Dallas Roberts), Andrea Harrison (Laurie Holden), Rodney (Joe Ando-Hirsh) and Gareth (Andrew West), years after their mass deaths.
The characters starred in commercials for Deloitte, DoorDash, Autodesk, and Ring, with Reynolds himself appearing in one of them for MNTN, his adware company.
“Advertising should be fun,” Reynolds said in a statement. “Zombie has generated more cultural conversation in the past decade than any other property, and we wanted to honor that by bringing some characters back from the dead in some contextual advertising. fun. We were overwhelmed by the comprehensive support of the AMC Networks Content Department and the willingness to go nontraditional by Deloitte, DoorDash, Autodesk, and Ring.”
He added, “Ads can be as much a part of the cultural conversation as they used to be. They just need a little more love, care and playfulness.”
In one of the ads, Rodney orders takeout from DoorDash and tells the driver to approach, saying, “Don’t worry. I won’t bite,” before adding, “Just kidding, I absolutely will.” The ad includes a line that says “Everything in your neighborhood, delivered to your door. Or pike. On the other hand, Milton Mamet starred in an Autodesk commercial, where he introduced the world’s first “snarl-powered doorknob”.
See the ads below.