Fashion

Neonyt Germany holds fashion show to launch Neonyt Lab



With the future of sustainable fashion in mind, Neonyt will host a fashion show on June 23 to inaugurate Neonyt Labs. This year’s theme is ‘Biosphere-Technosphere’. The focus is therefore on the connection of nature with its water, air, and earth elements with everything man-made – from infrastructure to architecture and the digital world.

This combination of seemingly controversial topics stretches back to the present earth age, the Anthropocene epoch, in which humans have become one of the most important influencers of biological processes. , geology and atmosphere on earth.

With the future of sustainable fashion in mind, Neonyt will host a fashion show on June 23 to inaugurate Neonyt Labs. This year’s theme is ‘Biosphere-Technosphere’. The focus is therefore on the connection of nature with its water, air, and earth elements with everything man-made – from infrastructure to architecture and the digital world.

During the Neonyt Fashion Show, multiple brands’ collections are staged – from small independent brands and new brands to international brands and designs curated by renowned stylist Claudia Hofmann. The event organizer Messe Frankfurt said: The Biosphere theme complex showcases fashion and textiles inspired by nature and its elements while the Technosphere theme focuses on the circular and renewable economy mechanism, Messe Frankfurt said in a press release.

Titled ‘Biosphere-Technosphere’, the Neonyt Fashion Show combines themes that at first glance seem contradictory and therefore raise many questions. The audience is invited to join a journey in which the nature of the earth, its elements and the resulting methods of reproduction are combined with ideas from the digital world, creating dimensions. New sizes and networked systems – for a revolution in the fashion industry. The event is being realized together with natural cosmetics brand and presentation partner Dr Hauschka.

During the week of June 20-26, 2022, the city of Frankfurt am Main will be dominated by sustainable fashion, design and art. Various events will take place across the city under the Frankfurt Fashion Week brand. Exhibitions, fashion shows, talks, presentations and open studios invite all interested citizens to explore and experience fashion and all topics related to sustainable design.

In parallel with Frankfurt Fashion Week, Messe Frankfurt will host the Neonyt Lab from June 24 to 26, 2022 in Union Halle, geared towards consumers and fashion professionals interested in sustainability.

Additionally, from June 21-24, Messe Frankfurt will host the globally oriented B2B events Techtextil, Texprocess and Heimtextil Summer Special, which will highlight topics that are specifically relevant to the fashion sector. and international activities. The Neonyt Lab will take place from 24 to 26 June 2022 at Union Halle in Frankfurt am Main.

Fiber2 fashion news desk (RR)





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