Tech

Google Faces Another CCI Investigation After Allegations Of Unfair Revenue Sharing Terms


India’s Competition Commission has ordered another detailed investigation against Google for alleged unfair revenue sharing provisions related to news content.

The case will be joined by two other ongoing issues against the search engine itself where the allegations are essentially the same, according to Competition Commission of India (CCI).

The latest order has been placed against a complaint filed by the News Broadcasting & Digital News Association.

In January of this year, the CCI ordered an investigation against Google about the Digital News Publishers Association’s complaint. Later, the Press Association of India also filed a similar case and that case was placed together with the first case.

The watchdog will now submit a consolidated investigative report, the watchdog said in an order published on Friday.

The Television & Digital News Association has alleged that its members are forced to provide their news content to Google in order to prioritize their web links in Search Engine Results Pages (SERPs). ) by Google. As a result, Google is free to use members’ content without paying them adequate compensation, according to the complaint.

Among others, it was alleged that Google exploited the reliance of members on the Google-powered search engine for referral traffic to build services like Google NewsGoogle Discover and Google Accelerated Mobile Pages (AMP).

The primary search engine that delivers news content to users through Google Search and through the news aggregator vertical, Google News.

According to the complaint, in Google Search, users can directly search for news through the News Tab or get news through results in the SERPs. Google has incorporated news content in its SERP through featured snippets including a ‘Top Stories’ carousel.

However, the revenue distributed by Google to news publishers does not offset the actual contribution of association members to these platforms.

In a four-page order, dated October 6 and published on Friday, the CCI said the allegations were essentially the same as those of the matter being investigated by the regulator.

CCI directed the club DG matters and submitted a consolidated investigative report.

Cases with preliminary evidence of a violation of competition standards are referred by the CCI to the investigating body DG for detailed investigation.

A lawsuit has been filed against AlphabetGoogle, Google India, Google Ireland and Google Asia Pacific.

The association includes local and regional private news and news broadcasters and digital news media entities that are members of the association.


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