meta published its annual report, focusing on roll, detailing the top trends across its platforms for the year. The report titled “Reel Review” shows the growing popularity of cricketers like Surya Kumar Yadav and musicians like Shubh, as well as enthusiasm for movies like “Bhediya” and upcoming releases like “Pathaan” and songs like “Kesariya” and “Kacha Badam.”
Since its launch in 2020, Reels has changed the way people use and create content on Instagram and Facebook. The annual report showcases the trends, themes and moments that have captivated India in 2022 and those that are creating excitement for the coming year.
Popular and growing hobby on reels
Virat Kohli is still a popular theme on the reels, but Surya Kumar Yadav is also gaining more and more interest. Musician Shubh has also become famous on the reels, as he has seen a significant growth in the number of hashtags compared to last year.
Movies and TV series have had a significant impact on popular culture, as people share their enthusiasm for content like “Bhediya,” “Family Guy,” “Ek Villain Returns,” “Naagin 6,” ,” “Vikram,” “Mismatched Season 2,” and “Pathaan” are coming soon.
Sports have become an area of widespread and growing interest, especially with the recent completion of the ICC T20 Men’s Baseball Championship and the Qatar World Cup. In India, more than 1 million Instagram scrolls have been created in connection with the ICC T20 World Cup.
Music on the reels
Music has become a major driver of trends on both Instagram and Facebook, both in the form of pre-existing tracks and original audio. Of the 20 most frequently used songs on Instagram reels around the world, 15 are by Indian artists.
Some of the most popular songs on Instagram and Facebook reels of all ages include “Srivalli” by Javed Ali and “Baarish Main Tum” by Neha Kakkar. Other popular tracks include “Kesariya” by Pritam, Arijit Singh and Amitabh Bhattacharya, “Gypsy” by GD Kaur, the theme song by KGF 2 and “Jhoom” by Ali Zafar. Classical music like “Tumsa Koi Pyaara” and original sounds like “Kacha Badam” are also popular on the reels.
AR effect on scroll
People have used a lot of augmented reality (AR) effects in their reels, especially when it comes to sharing interests and mixing music. Some of the most popular AR effects used include “Enhance”, “All Soften” and “Smoke Flare VR”.
Since its launch in 2020, Reels has changed the way people use and create content on Instagram and Facebook. The annual report showcases the trends, themes and moments that have captivated India in 2022 and those that are creating excitement for the coming year.
Popular and growing hobby on reels
Virat Kohli is still a popular theme on the reels, but Surya Kumar Yadav is also gaining more and more interest. Musician Shubh has also become famous on the reels, as he has seen a significant growth in the number of hashtags compared to last year.
Movies and TV series have had a significant impact on popular culture, as people share their enthusiasm for content like “Bhediya,” “Family Guy,” “Ek Villain Returns,” “Naagin 6,” ,” “Vikram,” “Mismatched Season 2,” and “Pathaan” are coming soon.
Sports have become an area of widespread and growing interest, especially with the recent completion of the ICC T20 Men’s Baseball Championship and the Qatar World Cup. In India, more than 1 million Instagram scrolls have been created in connection with the ICC T20 World Cup.
Music on the reels
Music has become a major driver of trends on both Instagram and Facebook, both in the form of pre-existing tracks and original audio. Of the 20 most frequently used songs on Instagram reels around the world, 15 are by Indian artists.
Some of the most popular songs on Instagram and Facebook reels of all ages include “Srivalli” by Javed Ali and “Baarish Main Tum” by Neha Kakkar. Other popular tracks include “Kesariya” by Pritam, Arijit Singh and Amitabh Bhattacharya, “Gypsy” by GD Kaur, the theme song by KGF 2 and “Jhoom” by Ali Zafar. Classical music like “Tumsa Koi Pyaara” and original sounds like “Kacha Badam” are also popular on the reels.
AR effect on scroll
People have used a lot of augmented reality (AR) effects in their reels, especially when it comes to sharing interests and mixing music. Some of the most popular AR effects used include “Enhance”, “All Soften” and “Smoke Flare VR”.
